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Contest Management
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Contests are a great way to drive awareness and be instrumental in free advertising. Contest management needs to be handled appropriately and not casually.
I.
Viral. Looking for a way to have your posts go viral? One of the first easy steps is to create a contest with a great reward. A few well placed social media ads is all it takes for that contest/post to have a viral effect and start moving on its own.
II.
Budget Friendly. A contest gone viral is free advertising! And you just can’t get much better than that. When you audience is large enough, you won’t even have to spend the advertising dollars for initial awareness. Your followers will do the work for you.
III.
Lead Time. Because social media contests can have an instant viral effect, your contest posts don’t require a significant amount of lead time. A contest with a quick turnaround for the reward is instrumental for a lot of sign ups and engagement.
IV.
USG. Contests provides great user generated content. From posting winner reactions, images, and posts to contest entrance comments, suggestions, and hype – you can generate even more excitement for your brand.
V.
Tools. We have an entire handbag of tools just for contest creation and management. These tools increase engagement, increase transparency, and increase faith that the contest will be fair and not rigged. Winners will truly be chosen at random.
VI.
On site or platform. Contests can be created on your company website or a social media platform. Facebook, for example, has its own contest module that can be used. We can create and manage both.